Culture & Art
Jun 28, 2015
Toys are fun
Famosa Toys is one of the biggest toymakers in the world, manufacturing 14 brands with different product lines. From classical dolls to modern motorized toys, the spanish group wants to evolve constantly and innovate everyday.
In 1957, Fábricas Agrupadas de Muñecas de Onil, S.A. (FAMOSA) was born from the alliance of a number of toymakers in Toy Valley (Alicante, Spain). The group formed in order to remain competitive in the market due to difficulty finding funding, changing technologies, and the emergence of plastic toys.
More than 50 years later it continues to be Spain's premiere toy manufacturer, leading the industry in Spain and Portugal and firmly established in more than 50 countries, including France, Italy, Mexico and the United States.
From the first Guendolina doll to today's battery powered Feber vehicles for toddlers, Famosa encompasses a wide range of products, dedicated to spur children's imagination all around the world.
Famosa has developed some of the most famous toys in southern Europe: Nenuco, Barriguitas, Pin Y Pon or Nancy are part of childhood memories since the 1960's.
Though Famosa Group is made of traditional toy companies with world-renowned brands and products, these are kept fresh and modern through constant innovation. New ideas and concepts are united with Famosa's business philosophy, making Safety and Quality a must.
Safety is crucial at Famosa in two ways: firstly, children's products meet and often exceed all safety requirements and, secondly, the company has established safety as a priority in all its daily activities. In order to achieve its goal of zero work place accidents, Famosa and its brands strive for safety in every daily activity. At Famosa meeting safety standards is a condition for employment, and promoting a culture of safety is everybody's obligation.
Famosa and its brands base its activities and competitiveness on quality. When creating products they use the highest quality processes and materials and maintain strict quality control, from the begining until the end of the production process.