Food & Beverage

Jun 1, 2015

Russia's number One

Beer is one of the oldest drinks known to man. In Russia, beer is synonim of Baltyka, the country's best-seller since 1996. One of the most valuable brands in Russia, the company is a part of Carlsberg Group and exports beer and goods to more than 75 countries.

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It began in St. Petersburg

Baltika Brewery was constructed upon the project of Gipropischeprom-2 institute as one of the breweries of Lenpivo - Leningrad beer and non-alcoholic drinks production association. Construction of the brewery was started in 1978 and was followed by the establishment of state-owned Baltika brewery" enterprise after the construction was finished in 1990.

The first batch of beer was dispatched to the trade outlet in November 1990, when there were only 27 thousand liters of beer produced. The unified Baltika brand did not exist at that moment; the beer was produced under the well-known Zhigulevskoe, Rizhskoe, Admiralteyskoe, Prazdnichnoe brands.

1992 was the start of brewery privatization and it was reorganized into a open joint-stock company. 28 legal entities and more than 2000 individuals became the shareholders of Baltika. Baltic Beverages Holding AВ (BBH) – the Scandinavian holding formed by Hartwall (Finland), Pripps (Sweden) and Ringnes (Norway) was formed in 1991 with the purpose of investing into brewing industry in former Soviet Union – turned into the biggest shareholder and investor. Later on the companies became a part of Carlsberg and Scottish&Newcastle that shared the BBH assets equally (50% / 50%).

Baltika's Regional expansion started in 1997 when the company aquired a major share of stock from Donskoe brewery in Rostov-on-Don. Tulskoe brewery also became a part of Baltika in October 1999. At the same time there was an investment program which was aimed at increasing the breweries capacity and replacement of obsolete equipments. In 1998 "Baltika" also started to establish the network of sales departments across Russia.

After several years of evolution and expansion, Baltika today is a industrial giant. The company has eight breweries and two malteries, manned by 7.500 highly qualified professionals, who produce more than 50 brands of beer and non-beer beverages, distributed across 75 countries.

Best-selling Products

#0 Non-alcoholic beer

Production of the Baltika #0 beer started in 2001 and Baltika Breweries became the first Russian company to produce alcohol-free beer. The equipment at Baltika Breweries allows using the currently most advanced way of making alcohol-free beer.

The Baltika №0 is alcohol-free beer made using the dialysis technology*** of a careful removal of alcohol from finished beer rather than the technology of suspended fermentation. It is this method that allows making alcohol-free beer with the same taste as alcohol-containing beer. The classical recipe and high-quality raw materials are used. The Baltika #0 has the traditional flavor and aroma of light beer with sweetish tinges.

Baltika #2 Pale

The Baltika #2 Pale beer was launched in 2004. The variety was developed with account for the relevant preferences of beer consumers.

Light beer lovers appreciate the pure light taste and remarkable freshness of the Baltika #2 Pale beer. The unique combination of elite hops gives this variety some nice bitterness.

Baltika #3 Classic

The Baltika #3 Classic beer was first launched in 1992 and has been traditionally the most popular beer among Russian consumers since the mid-90ies due to its invariably high quality.

Today the Classic beer is exported to over 40 countries around the world, including Germany, Japan, Great Britain, the United Arab Emirates, Greece, France, and Ireland.

For ten years running the Baltika #3 Classic has received the prestigious Russian "Commodity of the Year" prize in the field of consumer goods. The prize is awarded to the most popular mass consumption products available in the assortment of retail shops. Since the time the prize was established the Baltika #3 Classic has been the unconditional leader in the "beer" category.

Baltika #4 Original

Since April 2008 premium Baltika varieties — Baltika #6 Porter and Baltika #8 Wheat — have been united into the Baltika Selected series. The Baltika Selected is a new image combined with the original but familiar content and invariable quality. Brewed with added high-quality ingredients and having a racy flavor these varieties are meant for unhurried drinking in sedate and relaxed surroundings.

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