Food & Beverage

Apr 1, 2016

Over 80 Years Feeding Babies

Holle is one of the leading manufacturers of organic food for babies and one of the oldest children food companies in Europe. "Love, protection and Holle," it is with this message that it has conquered parents and babies in over 80 years of history. The brand was born in Switzerland, has expanded throughout Europe, Asia, Australia, New Zealand and China.

Jars, tea, rusks, biscuits, fruit bars, complementary oils, porridge for babies, and milk porridge are some of the products of Holle-Nährmittel-AG, a brand of children's organic food, founded in 1933 in Arlesheim, Switzerland, by Albert Diefenbach. From an early stage, it unconditionally waived of processing additives and chemical preservatives, favouring a dietary guidance with anthroposophy and biodynamic quality. Currently, the production of baby food is made exclusively with raw materials from biodynamic or organic farming processed in a careful and balanced way.

Holle's biological cereal porridge for babies contains easily soluble flakes and are made based on whole grains. The latest milk porridge of the brand - " Organic Fruit Porridge Banana-Semolina" offers, besides carefully selected grains, a good fruity taste, is rich in gluten and naturally occurring sugars, but none added, and it is suitable for babies from six months on. Organic Millet, Wheat or Banana porridge are other varieties of milk porridge available for children from four months. As for non-milky porridge, the brand offers a wide variety of porridge: Rice Flakes, Semolina, Oat Flakes, Muesli, 3 Cereals, Corn & Tapioca. The introduction of the first organic milk product for babies with 99% organic raw material took place in the mid-1990s, which made Holle one of the first suppliers in Europe to offer a complete range of baby food products with exclusively biological quality.

That which was initially a distribution company, quickly began producing bread and the first organic baby food, such as cereals, the production of bottles and porridges to combine with or without fresh milk, and fruit. Until 1960, the foods were marketed exclusively in Switzerland, when the brand entered the German market specializing in dietetics, and in the 80s, won new European markets. The expansion forced the company to move the production of cereal porridge to Germany in order to ensure quality and better access to European Union markets. Holle won the world from the year 2000 on, first increasing its presence in the European market, particularly in Spain, Portugal, Greece and later in England, Ireland and Iceland, followed by the entry into new continents such as Asia, Australia and New Zealand.

In 2012, the Holle GmbH C02 footprint was registered, as well as the brand's complete chain of milk food suppliers. In the same year, it bet on the Chinese market, where the products are so popular that a sister company was created, "Holle baby food China, Peking." Aware of the responsibility that a manufacturer must have for the environment, for babies and for their future, Holle focuses on the development of a sustainable economy, illustrated by the slogan "Making Good Soil", and the introduction of the wheat ear symbol on product packaging. Holle is the only brand of baby products with CO2 neutral process and the Demeter seal, having received the Demeter Award of Honour in 2015. Demeter is the brand that identifies the world's biodynamic products, following the principles of Rudolf Steiner, considered the founder of biodynamic agriculture. Allowances were granted through biodynamic projects composting of "Soil & More" in Egypt and South Africa. In partnership with Bruderhahn Initiative Deutschland, the brand is also committed to the ethical principles of governing the rearing of laying hens and chickens, and supports projects that promote natural diversity rather than genetic engineering.

More Articles

FeaturedArticles

  • PrimarySchool5

    Culture & Art

    Jul 1, 2017

    SUSTAINABLE ARCHITECTURE

    It is often said that, once you've been to Africa, you will never be the same again. It is the most genuine continent in the world. That's why sustainability is so important.

  • 9de2447c-43cf-11e6-b22f-79eb4891c97d

    Business & Industry

    Aug 1, 2017

    THE NEW GOLD RUSH

    The 21st century has set a new revolution into the energy industry, with the increasing use of Lithium to power almost everything in the world. What used to be an "ugly duck" in metal mining is now the star of the latest gold rush.

    ...

  • julesrimet_gi_2720

    Sport

    May 25, 2018

    THE "HOLY GRAAL" OF FOOTBALL

    At 14 of June, in Russia, thirty-two national teams will be involved in the biggest football competition in the world, the FIFA World Cup 2018, with the objective of rising the most wanted trophy, the Jules Rimet Cup


  • MokshJewellery002.jpg__1536x0_q75_crop-scale_subsampling-2_upscale-false

    Luxury & Fashion

    Apr 1, 2017

    MOKSH AND KAMYEN - BRIGHTER THAN THE SUN

    Is there any other nation that would so much love adorning their women as peoples of India? From the top of the head, nostrils, forearms, waist, to the toe tips, in an Indian woman's arsenal there are pieces of sophisticated jewellery...

  • Prokudin-Gorskii-02

    Culture & Art

    Mar 1, 2017

    SERGEI MIKHAILOVICH PROKUDIN-GORSKY - ONE SPECIAL MAN

    The entrance of a new century always brings additional motivation to experiment and explore new worlds and new techniques. Some end up being vain and even futile. Others, however, cause real and true revolutions in people's lives...

  • food_salad_pexels

    Food & Beverage

    Apr 27, 2018

    INNOVATIVE FOOD PARADIGM

    The new food trend has come to stay. Coloured bowls, edible flowers and healthy plants are the choices for this year!


  • sbg

    Business & Industry

    Jun 1, 2016

    THEY BUILD THE WORLD LIKE BIG PEOPLE

    At 4, 8 or 16 years old, doesn´t matter the age, it is never too early or too late to embrace the world of business. An increasing number of entrepreneurial children is building the World and invoicing as big people do. On behalf...

  • Technology

    Jun 1, 2015

    Warmth and comfort

    Ah, wood. So natural, beautiful, and so good looking on your garden porch. Wouldn't it be nice if you could floor your home, or get your walls cladded with specialized thermo-enhanced wood from Finland? If so, then your choice could...

  • 1

    Science & Nature

    Jan 1, 2018

    SAFARIS, GORILAS AND VOLCANOES

    With a stable government since 2000, the Republic of Rwanda has consolidated itself as one of the nations with the lowest corruption index on Africa as a whole and a vacation destination of excellence with a wide offer dedicated to...