Luxury & Fashion

Feb 1, 2015

A History to be Told

2014 marked the 130th year of Bulgari, a name emblematic of Italian excellence. Emboldened by 2,700 years of Roman history, Bulgari honors its rich past with modern designs.

<

An exhibition gallery, a sitting area, a treasure trove: located on the first floor of the historic store in Via Condotti 10, DOMVS is a place in which the story of the Brand and of its stylistic evolution will be told by regularly updated displays of the splendid unique pieces belonging to the Heritage Collection, supported by vintage photographs and sketches.

DOMVS will also display images and belongings of the unforgettable divas whose extraordinary charm was celebrated and accented by Bulgari creations: Elizabeth Taylor, Sophia Loren, Anna Magnani, Ingrid Bergman, Anita Eckberg, Gina Lollobrigida and many others. The name DOMVS - "home" in Latin – was chosen to convey the intimate and welcoming nature of rooms which will host the heart and roots of Bulgari. DOMVS is a space for Bulgari aficionados and those who wish to immerse themselves in its world, experiencing all the magic of art, of glamour and of the skilled craftsmanship of the 130 years of its history. A unique place, where History comes to life, dynamic and pulsating, bringing new reflections and facets to the present. DOMVS will offer all of this and will also hold cultural events, performances, and private exhibitions of works of art.
This exclusive and reserved place, is accessible by appointment only.
To reserve a visit, contact: DOMVScondotti.visits@bulgari.com or +39 06 688101

THE HERITAGE COLLECTION
Bulgari's Heritage Collection consists of around six hundred unique pieces, including jewels, watches and accessories created over decades. This exceptional collection is supported by a wealth of over sixty thousand documents, vintage photographs and sketches – the supreme skill and care of these hand drawings make them works of art in themselves. The Heritage Collection is the result of devoted research and archival work, with many items purchased from auctions and private collections over more than twenty years. The story told in the Heritage Collection begins with the silverware forged by the founder Sotirio Bulgari at the end of the XIXth century, continuing with the diamond jewels of the 20s and the 30s inspired by Art Deco.
The pieces from the 40s show how Bulgari's creativity managed to express itself even when the war made gold difficult to obtain, while the jewels of the 50s and the 60s already show that unique combination of harmonious shapes, sumptuous stones and daring colour combinations which are now seen as emblematically "Bulgari". The first examples of the bracelets and watches with the undulating Serpent motif are of course also here, as are the famous Monete creations, the splendid "extra large" sautoirs of the 70s and the kaleidoscope chokers of the 80s. A galaxy of stellar creations and inspired design which tell the story of how Bulgari acquired its fame as a jeweller-artist with an extraordinary ability in intensifying the innate beauty of stones by revealing their soul, from the pure light of diamonds to the infinite tones of the coloured stones. Special mention must be made of the collection of jewels which once belonged to Elizabeth Taylor, bought back by Bulgari in 2011: these spectacular objects include the engagement ring she was given by Richard Burton – a splendid seven-carat Columbian emerald – or the emerald and diamond brooch which was then modified to also serve as a pendant for a fairy-tale necklace, another token of Burton's love. The magnificent sautoir with an over-sized pendant with its exceptional 50 carat sapphire, again a gift from Burton, this time for the actress's fortieth birthday, is also back in Bulgari's possession. For Lucia Boscaini, Bulgari Brand and Heritage Curator, "the Heritage Collection is an inestimable asset for us as it encapsulates the essence of Bulgari, highlighting its ability to constantly reinvent itself while also maintaining a strong identity. It is an unmissable resource for anybody who wishes to know more about Bulgari, its roots and its fascinating stylistic evolution." Now as in the past, the Heritage Collection helps create the most iconic images of Bulgari: worn by actresses, its jewels feature on the red carpet of Cannes and of the Oscars and star in photographic shoots for publications from all over the world.

More Articles

FeaturedArticles

  • allergie-alimentari-microbioma

    Science & Nature

    May 1, 2017

    I, THE COLECTIVE BEING

    Have you ever stopped to think that you are not one, but many? I am not referring only to the historical legacy, what you have assimilated from your parents, genes, tics, ways of speaking, etc. I am referring to the number of organisms...

  • LG-rollable-OLED-display-flexible-rollable

    Technology

    Jun 1, 2017

    THE SUPERMATERIAL

    It may look incredible and surreal, but the first studies of these new material date from 1947. The terminology to define is described for the first time in 1962. The theory that this substance could become an electric conductor is...

  • Depositphotos_8751638_xl-2015

    Science & Nature

    Mar 1, 2017

    2016 SCIENCE DISCOVERIES - A CLEARER UNIVERSE

    Last year was fertile in discoveries and scientific advance which, a short time ago, looked like mirages. Thanks to some of them, details on the past, present and future of Mankind can now be seen in a clearer way.


  • 17916763_10154923732760860_1525008882_o

    Business & Industry

    Jun 1, 2017

    EXPORTING THE BEST

    Nowadays, when we talk about the best there is in the world, there is no chance avoiding Portugal. It is now, the most recognized country in the world for all its wonders, secret, history and gastronomy. It shows off as the best country...

  • TransCanadaTrail002

    Lifestyle & Travel

    Mar 1, 2017

    TRANS CANADIAN TRAIL - THE GREAT TRAIL THAT UNITES CANADA

    Its construction began in 1992, the Trans Canada Trail has the purpose to unite the extremes of Canada since the Atlantic to the Pacific and the Arctic, and it's about to be completed this Fall, precisely in the year of the celebration...

  • null-stern-hotel-switzerland-alps_dezeen_1568_4

    Lifestyle & Travel

    Jun 1, 2017

    SLEEP WITH THE STARS

    Without walls or roofs, the hotel rooms, that we show you in this Your VIP Partner edition, have a privileged view of the sky, more precisely the Swiss Alps sky - it is called Null Stern and more than a hotel, it is an unusual experience.

    ...


  • Ji-Elle_4.0

    Food & Beverage

    Jan 31, 2016

    Stretch the Cheese String

    String cheese appeared as many innovations appear: during a time of crisis. After the Market Crash of 1929, cheese was a very important part of families' meals, except among aristocrats, who would throw away half-eaten cheese, which...

  • 1

    Home & Design

    Aug 1, 2015

    Soft and cozy only from Vitebsk

    The carpet in the house carries out some functions: warms a floor, gives a cosiness and integrity to an interior, connecting in harmonious unity its separate components. Therefore the given accessory choose in conformity with style of...

  • Carnival

    Lifestyle & Travel

    Feb 1, 2015

    The Best Parties in the World

    Carnival is a worldwide phenomenon, an outburst of tradition and joy that engulfs locals while providing photogenic entertainment for travelers lucky enough to crash the party.